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The Roundtable Conference is an exclusive discussion session organized by the Internet and Mobile Association of India (IAMAI) in collaboration with Scatter during India Digital Summit. The discussion will focus on the topic, "Making Marketing a Profit Centre," bringing together visionary CMOs and CDMOs to explore actionable strategies for transforming marketing into a sustainable growth engine. With a focus on organic marketing, leveraging owned channels such as websites and social media to build authentic connections and long-term value, the discussion will centre on how brands can meet rising consumer expectations, deliver measurable ROI, and turn marketing into a cornerstone of innovation and profitability.
Reframing Marketing as a Profit Driver
Leveraging Owned Assets for Long-term Value
Metrics That Matter
Challenges and Opportunities in Modern Marketing
Global Marketing Head- Service Lines
Tech Mahindra
Sr. VP Marketing
PeopleStrong
VP - Marketing & Growth
Blu-Smart
Senior Vice President
TATA 1mg
Director of Product Marketing
Pine Labs
Director Sales and Marketing - India & South Asia
Beurer India
VP and Global Head of Marketing
Exotel
Internet and Mobile Association of India (IAMAI) is a not-for-profit industry body registered under the Societies Registration Act, 1860. Its mandate is to expand and enhance the online and mobile value-added services sectors. It is dedicated to presenting a unified voice of the businesses it represents to the government, investors, consumers, and other stakeholders. IAMAI represents varied sectors such as digital advertising, digital entertainment, TravelTech, online gaming, digital payments, Fintech, digital commerce, Edtech, Healthtech, Agritech, blockchain, Big data, ML, AI & IoT, AR/VR, LogisticsTech and so on. www.iamai.in.
Kalyan Biswas | kalyan@iamai.in | +91 99717 68811
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Pullman hotel - Aerocity,
17th January
9:30 a.m.